Disney Plus surpassed more than 50 million subscribers in April 2020, just five months after launching in the United States on a variety of platforms, including laptops and Android phones. Less than a year and a half later, the streaming service hit 100 million subscribers, though it still lagged behind Netflix’s subscriber base.
The company is now going after its toughest rival with a planned expansion into 53 new markets this summer. According to The Hollywood Reporter, Disney Plus is launching in 42 countries and 11 territories. These include the following:
Åland Islands Albania Algeria Andorra Bahrain Bosnia and Herzegovina British Indian Ocean Territory Bulgaria Croatia Czech Republic Egypt Estonia Faroe Islands French Polynesia French Southern Territories Gibraltar Greece Hungary Iraq Israel Jordan Kosovo Kuwait Latvia Lebanon Libya Liechtenstein Lithuania Malta Montenegro Poland Morocco North Macedonia Oman Palestine Pitcairn Saudi Arabia Serbia Sint Maarten Slovakia Slovenia South Africa St Helena St Pierre and Miquelon Overseas Collective Svalbard & Jan Mayen Tunisia Turkey United Arab Emirates Vatican City Yemen
While the list looks promising for Disney Plus’ future growth, there’s no set date for its availability in each region yet. The price also remains a mystery, although it is expected to vary by country.
Disney Plus is clearly taking on major streaming platforms such as Netflix and HBO Max with a massive expansion. More importantly, the report noted that the service plans to use this strategy to address slowing subscriber growth in North America.
Last week, The Walt Disney Company also introduced a new international content group, along with its plan “to more than double the number of Disney+ countries to more than 160 by fiscal 2023.”
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This post Disney Plus takes on Netflix by expanding to 53 new markets
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